Left Coast Voices

"I would hurl words into the darkness and wait for an echo. If an echo sounded, no matter how faintly, I would send other words to tell, to march, to fight." Richard Wright, American Hunger

Archive for the tag “marketing”

Anytime, Anywhere

A writer’s life divides between three stages: creation (writing the book), editing (making it readable) and promoting (this might be looking for an agent, or social media, or even book signings).

When a writer has a number of books out, or with different publishers, or even in different genres, s/he rarely gets to focus on just one of these stages. Chances are, they are juggling between deadlines, commitments, and the drive to leave everything and do what they love best – write.

I’m in this situation right now, and like many of my colleagues, also have a demanding job and a wonderful family, the latter of which is, I am sensing, is fast becoming a passing opportunity as my sons grow up.

There was a recent article in The Writer Magazine wherein the writer suggested that for many people they needed a sense of ritual: a sacred place to write, certain music, etc. I am not like that. When I am creating the story, I can work anytime anywhere.

This theory was tested this week, as I have been on the road, spending most of my time in an intensive executive coaching program in Washington ‘DC (hence the blog focus on the President this week).

I wrote on an airplane with a disgruntled baby next to me, jet-lagged in a hotel room and sitting in freezing cold coffee shops. I wrote before I went to bed and when I got up. It is a tribute to the engaging workshops that I participated in that I didn’t have the urge to whip out my laptop and disappear into the world of elves, dwarfs and magic.

The ironic part of all this is that I hadn’t planned to start writing until later in the spring. I am working hard on utilizing Author Salon as a platform to market my epic fantasy novels and had expected Unwanted Heroes to come out at some point in the spring/summer.

But when the urges grab you, when the creative juices begin flowing, when the characters call out for resolution to their predicaments, an author can’t help but answer their call.

It’s all part of the wonderful world of writing.

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Alon Shalev is the author of The Accidental Activist and A Gardener’s Tale. He is the Executive Director of the San Francisco Hillel Foundation, a non-profit that provides spiritual and social justice opportunities to Jewish students in the Bay Area. More on Alon Shalev at http://www.alonshalev.com/ and on Twitter (@alonshalevsf).

Author’s Corner: The Creative Period

I was recently asked in a workshop how I find time to write. I had just surprised the audience when I asserted that I can write a 90,000 novel in 100 days. I have done this twice this year and would keep writing if I didn’t have to attend to marketing and promotion. All this while holding down a challenging full-time job and being an active and involved husband, father and community member.

Finding a couple of hours on a road trip

Many authors have their own personal framework: the sacred space in the house, listening to music, the writer’s retreat, and many more. Whatever works for you is right, but my desk in our kitchen. I swivel my chair around and I am at the dinner table. I can write in coffee shops, on the BART train ride as I commute, while several boys enjoy a rambunctious play-date in our tiny house.

It is a state of mind. When I am writing a novel, I am in an intimate relationship with my characters. Given that I do not plan my novels, I am absorbed in the plot, sharing the thrill of what might happen next, just as my readers and characters do.

I am able to switch off, to leave my characters while I focus at work or home, and switch back on when I have an hour to write. What I do think is important is that I am writing consistently. When I am in the creation process, I must write every day. In fact, I suspect that I can become quite insufferable when I am not keeping up with my characters.

Writing our 1st Fantasy novel on a camping trip - a team effort!

It is an amazing thrill, a rush, to see the novel taking shape under my fingertips. It is what makes the periods between writing so frustrating, and what keeps me coming back for more.

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Alon Shalev is the author of The Accidental Activist (now available on Kindle) and A Gardener’s Tale. He is the Executive Director of the San Francisco Hillel Foundation, a non-profit that provides spiritual and social justice opportunities to Jewish students in the Bay Area. More on Alon Shalev at http://www.alonshalev.com/and on Twitter (#alonshalevsf).

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