Left Coast Voices

"I would hurl words into the darkness and wait for an echo. If an echo sounded, no matter how faintly, I would send other words to tell, to march, to fight." Richard Wright, American Hunger

Archive for the tag “coca cola”

Healthy Sugar – Roger Ingalls

Yesterday I engaged in a food experiment completely by accident and ended up learning something. My wife left me a can of caramelized roasted cashews on the kitchen counter to take to work. Around 2:30 in the afternoon I decided to try some of these nuts. They were quite tasty and I found myself going back to the can over and over again. All of a sudden my stomach felt a little queasy and my brain said you better quit eating those sweet things before you make yourself sick.

I was puzzled by the ill feeling. Why is it that I can eat normal nuts all day but not ones with baked on candy and why can I drink sweet soda by the Gulp without issue? After reading the can it was apparent that these were high-end naturally flavored nuts that used real ingredients including natural sugar. Then it hit me; my body was recognizing what I was eating.

picture form motherjones.com

picture form motherjones.com

The body is a chemical machine that has evolved over a couple of million years and the brain detects, through receptors, enzymes as a result of foods breaking down (approximate definition of the body’s process). The body recognizes natural foods that have evolved with us but doesn’t chemically comprehend man-made foods. This is why I felt a little ill from eating too many cashews coated with naturally sugar but can drink a gallon of cola without feeling sick. High fructose corn syrup has been used in sodas since the 1980s and this man-made substance is slightly different (chemically) than real sugar so the body doesn’t know when enough is enough. If we still used real sugar in food, obesity and diabetes would probably be less prevalent in society today because our bodies would tell our brains to quit consuming so much.

For my next study, I think a comparison of Mexican Coke made with real sugar vs USA Coke made with corn syrup would make a good experiment. Supposedly, Mexican Coke is an extremely satisfying drink when a small quantity is consumed. If true, it makes a big statement for natural foods and ingredients.

Mommy, Can I Grow Up To Be a Sellout? Pleeeeease? – Tom Rossi

Because I’ve been alive during this particular period in music history, I’ve witnessed a transformation – one that tells us a lot about the direction our society, as a whole, has gone in the last couple of decades.

It used to be that a musician, being “sponsored” by some name brand, or letting a song appear in an advertisement, was completely taboo. Not too long ago (maybe 30 years or so?), your peers (other musicians) would have looked down on you with disgust if your song appeared in a commercial for Nike or Coca Cola.

sellout

But gradually, that’s exactly what became “normal”. We now are bombarded with fake art – music that was created to make money, and so “selling out” no longer has any meaning. I’m sure that some of this music was created with selling out as its true purpose.

There is very little “art for art’s sake.” Yes, succesful musicians have always made money – sort of. But nothing like today, which leads me to believe that most future musicians didn’t start taking lessons, in the good old days, with the goal of millions of dollars in mind. Now it really seems that it’s mostly about money.

sellout

And… these days it’s about MORE money. We now see musicians’ and other “artists'” work appearing in commercials even though these “artists” are already millionaires. I keep wondering, how much does a company has to pay a big star like __________* to have his song in their commercial? Or to have him appear on a commercial personally? I sure hope it’s a lot. I’d hate to think we’ve “progressed” to the point where a millionaire will commercialize his or her work for practically nothing.

(*note: I’ve decided not to give any sellouts any extra advertising space here. If anybody wants it, they can pay me. Wait… no, they can’t. They can go to hell.)

But maybe it doesn’t bother me so much that some people choose to commercialize their own creations. What really bothers me is when a musician has passed away, or just doesn’t own the rights to his or her own creation, thanks to a crappy deal with some giant, ever-greedy record company, and that creation is turned into an advertizing campaign.

I’ve heard songs by The Beatles, The Doors, and all sorts of other bands and solo artists used in commercials in the last few years. This makes me sick. No matter what you say to me, no matter what arguments you make, I will NEVER, NEVER, EVER believe that John Lennon would be OK with the use of any of his songs to sell something – and certainly not shoes.

Neil Young feels the same way I do. Here’s his great video for his song “This Note’s for You,” that was, for a while, banned from MTV:

https://www.youtube.com/watch?v=UJiUEr4045o

-Tom Rossi

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Tom Rossi is a commentator on politics and social issues. He is a Ph.D. student in International Sustainable Development, concentrating in natural resource and economic policy. Tom greatly enjoys a hearty debate, especially over a hearty pint of Guinness.

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